Marketing for the IT Industry
Do you need a solid marketing strategy to reach the right clients or retain the ones you have? Need help with your website, SEO, advertising or social media but don’t know where to start? Need to prepare your company for a possible acquisition?
We specialize in marketing for the tech industry and driving leads to IT brands — excelling in marketing execution for B2B and B2C companies. Our marketing strategies have directly contributed to the recent acquisition of multiple tech start-ups. Check out a few of our capabilities:
Visibility and Conversion Rate Optimization
- SEO (Search Engine Optimization) — Generate traffic and the right type of leads organically through white hat tactics and conversion rate optimization.
- Google Analytics — Understand how users are interacting with your website and learn insights from trends and changes.
- Google Adwords — Optimized and actively managed advertising campaigns designed for your specific goals with tracking.
Branding and Design: Making You Stand Out In the Crowd
- Establish and strengthen your brand with a custom strategy and design
- Create or refresh your website with stunning design and content so potential clients get the right first impression.
- Design and develop resources such as case studies, whitepapers, or other collateral
IT Content Marketing: Generating Leads and Establishing Your Leadership
- Design and develop email newsletters and blog posts that get people interested in what you are doing
- Bring value to your social accounts