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Tag: email marketing services

No one wants email anymore, or at least that’s a common myth. The average person is overwhelmed by their inboxes, getting more than 120 emails a day, according to a recent report from the Radicati Group, and that number is going up. The popular conception is that email is a time waster and a productivity killer. No one bothers with email marketing when they have social media and other channels as digital marketing options — right? …

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With the popularity of social media marketing, email marketing has taken the backseat, or so it seems. According to the Email Marketing Industry Census 2013 of Econsultancy, 66% of marketers say their email marketing delivers good to excellent content ROI. So the other 34% are likely missing out. If you think your company is part of this minority, you should check if you’re applying bad habits in your email marketing which keep you from moving …

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